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Wednesday, January 26, 2011

110126 SM Concert in Tokyo – TVXQ Standing Strong and SHINee Shining Bright

What was remarkable was the rapid rise of “new-comers” such as SHINee and SNSD on the Japanese stage. SHINee showed their potential with a hugh fanbase even before their offical debut, and SNSD attracted lots of Japanese girls who want to be like them.

Most of the audiences were young women. 95% of them looked like women of 20s. The rest were families who came to enjoy various singers in the portfolio of SM Town.

SM Entertainment is estimated to have made 40 billion Won in ticket sales. The ticket price was 12,800 Yen (166,400 Won).

It is also encouraging that this concert was a “preliminary” one for a concert at Tokyo Dome in April. SM is expected to make approximately 160 billion won just in ticket sales through the concert at Tokyo Dome, which can accomodate about 100,000 people.

SM Entertainment has generally been known for making money through its cash cows like TVXQ, SNSD, and Super Junior. However, SM’s world tour showed that it is a company with a powerful portfolio including growing engines such as
SHINee and f(x).

Source: Money Today
Translation by: jujugal (I translated only the part related to SHINee)
re.credit :- SWM

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